Heartland Credit Union names Sherri Schneider to lead Haven branch

Heartland Credit Union is pleased to announce the hiring of Sherri Schneider as the new Branch Manager of our Haven location. Sherri brings more than 20 years of customer service and team leadership experience to the role.

Sherri brings a well-rounded background in financial services, community engagement, and team leadership. At Farm Bureau Financial Services, she worked closely with clients to understand their needs and provide trusted guidance, and her nine years with Iron Gates Insurance Group strengthened her relationships within the Haven community. Earlier in her career at HSBC Consumer Finance, she advanced through multiple leadership roles, gaining experience in branch operations, staff development, and member service—skills she will apply directly in leading the Haven branch. In addition to her professional experience, Sherri serves on the Haven City Council.

“We are excited to welcome Sherri to the Heartland team,” said Amy White, VP of Retail Branch Operations. “Her long-standing commitment to the Haven community, combined with her extensive financial and leadership experience, makes her an exceptional fit for this role.”

As Branch Manager, Sherri will oversee daily branch operations, support staff development, and ensure members receive the exceptional service and support they expect from Heartland Credit Union.

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